SERVICE
Brandes Food Brands – Consulting and Developing Food Brands from A to Z
Brandes Food Brands is the full service partner for your food project – whether you seek to put your vision into reality or take your existing operations to the next level. Choose from our service categories or let us accompany your project at every step:
CONCEPT DEVELOPMENT AND CONCEPT ANALYSIS
You want to turn your idea into reality but lack the necessary food industry experience to open a restaurant? You want to know which franchise system is the most profitable for you?
A detailed concept enables you to create the bridge from the idea to a profitable and clearly defined business model. Whether you aim for a system gastronomy, a pop-up concept, event gastronomy or franchise solutions.
We stand for innovative and creative solutions that cover all aspects of restaurant management from the core idea to the final customer.
- MARKETING
- CALCULATION AND SCALING
- QUALITY ASSURANCE
- CORPORATE IDENTITY UND BRANDING (LOGO, STORYTELLING, COLOR PALETTE, WEBSITE, PRINT MATERIAL)
- INTERIOR DESIGN
- FRANCHISE CONCEPT DEVELOPMENT
- FRANCHISE MANUAL
- CONCEPT IDEA
- BUSINESS MODEL AND ORGANIZATION (SUPPLY CHAIN)
- LOCATION
- CORPORATE IDENTITY UND BRANDING
- MARKET AND COMPETITIVE ANALYSIS
- PRODUCT- AND PRICE POLICIES
STORE CONSTRUCTION
The design of a store converts the conceptual brand identity into a tangible space. Whether it is a luxurious, modern or minimalistic CI – with our long-term experience, we accompany you in creating stores that visually and functionally meet your vision as well as your customers’ needs.
- BASE CONCEPT AND ARCHITECTURAL DESIGN
- BASIE AND DETAILED PLANNING AND EXECUTION
- 3D VISUALIZATION
- BUILDING PERMITS AND LICENSES
- PROVISION OF COST ESTIMATES
- CONSTRUCTION WITH ALL NECESSARY CRAFTS (DRY CONSTRUCTION, PAINTING, ELECTRICITY, SANITARY FACILITIES, CARPENTRY, ADVERTISING TECHNOLOGY ETC.)
LOCATION AND REAL ESTATE
The right location is a decisive factor in predicting the success of your concept. Where is your target group located? What is the buying power and competitive landscape at the questioned location?
Is the property highly visible and is the size meeting your functional needs? With our expertise in the (inter)national franchise expansion, we accompany you in defining brand adequate target markets and in finding strategic real estate solutions.
- LOCATION SCOUTING
- LOCATION ANALYSIS
- NEGOTIATION OF CONDITIONS
- ASSESSMENT OF RENTAL AGREEMENT
- STRATEGIC ORIENTATION OF NEW BRANCHES
FINANCING AND INVESTMENT
We know the challenges in the food industry and support you in financial matters of founding a gastronomical business or help in cost reduction and optimization solutions.
Our financial advisors support you with their Know-How on industry relevant KPIs and accompany you in financial discourses. We also consult you in investment matters and bridge the contact to your potential investors.
- BUSINESS PLAN
- FINANCIAL PLANNING
- PERFORMANCE-CHECK
- CALCULATION OF GOODS AND MATERIAL EMPLOYED
- TAXES
- FINANCING AND INVESTMENT PITCHING
- APPLICATION FOR FUNDS
- ANALYSIS OF THE BWAS (BUSINESS ASSESSMENT)
MARKETING
How does an individual food concept create positive brand associations in consumers’ minds? We know the right marketing ingredients to create excitement for food concepts and support you in creating successful digital and analog brand appearances with our agency network.
Marketing solutions aim to speak the language of your brand by maintaining a consistent CI. Whether its online or offline, our agency partners consult you on a comprehensive marketing solution for your individual concept.
- MARKETING CONCEPT
- MARKETING MIX PLANNING
- IMAGE-VIDEO CREATION
- SOCIAL MEDIA MANAGEMENT
- INFLUENCER MARKETING
- PERFORMANCE MARKETING
- FOOD-SHOOTINGS
- CREATION AND PRODUCTION OF PRINT MATERIAL
LEGAL CONSULTATION
In our national and international experience we have formed a wide network of experienced consultants on legal business matters.
We will assist you as an advisor in the registration of your business in all legal matters of property protection, contractual matters and necessary permits and licenses to open a restaurant.
- Analysis and evaluation of different contract types
- Franchise contracts
- Employee contracts
- Supplier contracts
- Lease contracts and rental agreements
- Permits, Licenses and regulations
- Intellectual property rights protection
SUPPLY CHAIN
To create cost efficient operations, our buying and production network provides you with favorable conditions. With our proven tools and expertise in successful price negotiations, we accompany you in the long-term creation of a worldwide and efficient supply chain based on our existing cooperations.
- PRICE NEGOTIATION
- CONTRACTS AND CONDITION NEGOTIATION
- PROCESS OPTIMIZATION TOOLS
- FAVORABLE CONDITIONS
FRANCHISE
You already have an existing concept and want to scale it? Then we can help you take your concept to the next level with a suitable franchise system!
With years of experience in the restaurant industry, we have developed a proven business model that has led to the success of over 27 franchisees. We provide our clients with extensive training and ongoing support to ensure they have the tools and knowledge necessary to run their business smoothly and efficiently.
- FRANCHISE CONCEPT DEVELOPMENT
- FRANCHISE MANUAL
- FRANCHISE INTRANET
- FRANCHISE NETWORK
- QUALITY MANAGEMENT
- CALCULATION AND FEES
- MYSTERY SHOPPING
